Without any questions, the function of the bin bin can be seen at first sight.
The Danish designer John Brauer naturally thought of crumpled paper when he designed Bin Bin. However, Bin Bin is made for, but not from paper. High-density polyethylene ensures good durability.
Bin Bin quickly became a design classic and has been the recipient of no less than three international awards. Bin Bin exemplifies Symbolic Functionalism in its purest form.
Resembling a crumpled piece of waste paper Bin Bin states its function from the moment you see it.
“By first crumpling and then unfolding individual pieces of paper it took over 300 miniature paper bins to find the perfect one.” John Brauer
Essey is the story not of the evolution of design but rather of an evolution in design. In the world of nature shapes are defined by their function, it forms the very essence of our natural world. In the world of design, shapes often only bear slight resemblance to their function, if at all. How many times have we looked at something and wondered what it is, or what it is used for? The world of design is not always in harmony with the world of nature and it is this imbalance that needs to be corrected. The belief of Essey founder John Brauer, that function should be representative of natural form, is at the very core of the company and is at the heart of its design philosophy - Symbolic Functionalism.
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